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Salesforce Marketing-Cloud-Personalization: Marketing Cloud Personalization Accredited Professional Exam is an excellent way to demonstrate your expertise in Marketing Cloud Personalization. Marketing Cloud Personalization Accredited Professional Exam certification will help you stand out from other marketing professionals and enhance your career prospects. Passing Marketing-Cloud-Personalization Exam will demonstrate your proficiency in using Marketing Cloud Personalization to drive customer engagement and loyalty. If you're a marketing professional looking to enhance your skills and demonstrate your expertise, taking the Salesforce Marketing-Cloud-Personalization: Marketing Cloud Personalization Accredited Professional Exam is a great place to start.

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Salesforce Marketing-Cloud-Personalization Web-based Practice Exam

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Salesforce Marketing Cloud Personalization Accredited Professional Exam Sample Questions (Q111-Q116):

NEW QUESTION # 111
What are three areas a business user can apply custom catalog dimensions?

  • A. Template filtering
  • B. Reporting
  • C. Campaign targeting
  • D. Recipe exclusions and boosting
  • E. Segmentation

Answer: B,C,D


NEW QUESTION # 112
Which ETL feed is used to bring campaign tracking data from marketing cloud messaging & journeys or pardot?

  • A. Product ETL
  • B. Transaction ETL
  • C. External email campaign events ETL
  • D. Manual segment ETL

Answer: C

Explanation:
TheExternal Email Campaign Events ETLis used to:
* Bring campaign tracking data fromMarketing Cloud Messaging & JourneysorPardotinto Interaction Studio.
* This data helps unify customer interactions across email and other channels.
References:
* Salesforce Interaction Studio Documentation - External Campaign Data Integration


NEW QUESTION # 113
What are the components of an interaction studio web campaign? [check]

  • A. Email capture, homepage, and product requisite
  • B. Affinity, infobard and attribution window
  • C. Experience, template, and content Zone
  • D. Configured recipe, visitor profile, and content window

Answer: C

Explanation:
The components of a web campaign in Interaction Studio are:
* Experience:
* Defines the overall structure of the web campaign, including triggers and personalization rules.
* Template:
* Templates control the layout and look of the personalized content in the campaign.
* Content Zone:
* These are placeholders or regions within the webpage where dynamic content is displayed.
Together, these elements provide a framework to deliver targeted and personalized web experiences.
References:
* Salesforce Interaction Studio Documentation - Web Campaigns


NEW QUESTION # 114
What controls how content and product recommendations display in an open time email campaign?

  • A. Catalog Setup
  • B. Promotion Eligibility
  • C. Item Template
  • D. Campaign Template

Answer: C

Explanation:
In Marketing Cloud Personalization's open-time email campaigns, theItem Templateis the crucial component that dictates how content and product recommendations are displayed within the email. This template acts as a blueprint, defining the layout, styling, and overall presentation of the personalized elements.
Here's how Item Templates work:
* Defining the structure:Item Templates use HTML and CSS to define the visual structure of the email content. This includes elements like image sizes, text formatting, spacing, and the overall arrangement of recommended items.
* Personalization placeholders:The template includes placeholders that are dynamically populated with personalized content when the email is opened. This ensures that each recipient sees recommendations tailored to their individual preferences.
* Customization:Marketers can create multiple Item Templates to cater to different email campaigns or design aesthetics. This allows for flexibility in how recommendations are presented, ensuring consistency with brand guidelines and campaign objectives.


NEW QUESTION # 115
What is the rule criteria that you can use in the segment creation process?

  • A. Social mentions
  • B. Actions
  • C. Email click throughs
  • D. Dimensions

Answer: D

Explanation:
Dimensions are the fundamental building blocks for creating segments in Salesforce Marketing Cloud.
They represent various attributes of your contacts, such as:
* Demographic Information:Age, gender, location, income level, etc.
* Behavioral Data:Purchase history, website visits, email engagement, etc.
* Engagement Data:Email opens, clicks, bounces, etc.
* Custom Attributes:Any custom fields you've added to your contact records.
By combining these dimensions, you can create highly targeted segments that align with your specific marketing goals. For example, you might create a segment of customers who are:
* Located in a specific geographic region
* Have made purchases in the past year
* Have opened your recent email campaigns
Using dimensions to define your segment criteria allows you to precisely target your audience and deliver personalized marketing messages.


NEW QUESTION # 116
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With the help of Marketing-Cloud-Personalization guide questions, you can conduct targeted review on the topics which to be tested before the exam, and then you no longer have to worry about the problems that you may encounter a question that you are not familiar with during the exam. With Marketing-Cloud-Personalization Learning Materials, you will not need to purchase any other review materials. Please be assured that with the help of Marketing-Cloud-Personalization learning materials, you will be able to successfully pass the exam.

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